Leveraging the WeChat platform for faster mobile communities and engagement
WeChat is not another IM chat app or social media platform. WeChat is a mobile platform that allows for 100% engagement with your followers at no cost, full cross-platform smartphone app functionality and opportunities to integrate offline to online marketing. Come find out more about WeChat Official Accounts as we look at case studies and opportunities for brands. The second half of the workshop will focus on the WeChat APIs and tech Q&As.
Brett Loubser, Head of WeChat Africa
Brett has been involved in the mobile industry for almost two decades. He has experienced the industry from the perspective of an operator, device manufacturer, application developer and mobile startup.
